The work that is involved in getting a haulage firm from a small delivery business to a brand that is trusted by retailers and large organizations is as big as the fleets you would aim to get on the road. The finite details in getting product, staff, and technical requirements means there is a lot to take on board before getting everything up and running.
The location of your business is a key aspect to think about. Depending on the fleets you are using, you will need easy access to main roads, and you will need to factor in the size of the trucks. There are problems when it comes to fitting trucks under bridges, so you need to have a location that is close to the main roads. The fleet itself is a determining factor in your business size. If you are looking to start off small, with only a handful of trucks, you will have to start implementing a marketing strategy and a unique selling proposition. Businesses that have their own individual USP makes them stand out more, and with trucks causing a lot of pollution, a good idea for a USP would be to market yourself as a business that aims to cut down on unnecessary waste and reduce your carbon footprint. The aspect of marketing a haulage business is just as important as marketing any type of company. By making yourself stand out, or by presenting a niche way of operating, you are helping to make the company look head and shoulders above the rest.
The drivers are such an important aspect of your haulage firm. As well as having the right qualifications and so forth, you need to have your drivers’ interests at heart. Working in haulage is a difficult job, with long and unsociable hours, and with the topic of mental health awareness becoming more prominent now, it is something to bear in mind. There have been studies on the effects of long-haul journeys on truck drivers, and it has shown that a delicate balance has to be maintained, as fatigue is very likely to set in which will not only impact on your workers but also the business. As a business leader, promoting a workplace culture of positive communication and having an open door policy are some ways to stamp down on unhealthy working habits. With the tech in a standard truck designed to track drivers’ habits, like tachographs, it is easier to make sure that your drivers are not running the risk of burning out. Having regular servicing on your vehicles and tachographs is an essential practice to keep your vehicles up to speed and to make sure that your drivers are operating in the safest possible ways.
By implementing good working practices with your staff, it means that not only are they working with a healthier mindset, but it also means that the business is an efficient machine. Combined with a proper marketing strategy and the tech being as well-maintained as possible, the business can start on a great journey.